Friday, July 06, 2007

I LOVE LA and other USA locations

A number of new designs went up today covering the old reliable I LOVE... t-shirt slogan. I must admit I have hold too long away from this one but I think it is time to visit it again! So what 's new and different with our designs? Well we are introducing a new type face for the acronyms of our locations. This is a similar text used for our new Teeteaser.com signature. It works very well because it emphasizes the negative space of the letters making them pop out in the color tees. I also stayed away form the heart symbol, maybe I will return to this sometime later but for the moment it felt better to spell the word "I love..." Last but not least we have added the crown. The crown is a very fashionable symbol of our days and it is used in many t-shirt lines we like. Our crown was first drawn on paper and later was digitally treated with my exclusive method of turning a hand drawing to a old print or crosshatch. Maybe one day I will post the Photoshop tutorial for this trick. So far you can choose from:

I LOVE LA
I LOVE SF
I LOVE AZ
If the line becomes popular Iwill add more locations.

Monday, July 02, 2007

Name Branding and Signature

From now on all our apparel will have our brand name and domain URL "teeteeaser.com" and Nassos's signature printed on the upper back of the garment . Certain t-shirts that might have another design ( artwork ) for their back or apparel that the back is used for the main design will have the URL and signature print either incorporated into the main design or in another location. We have taken this step because we want to emphasize our commitment to create a recognizable and strong brand. We believe that our greatest asset is Nassos's work and by having it signed we adding the value and the attention it deserves.
On that note don't forget that you can still get a free drawing from Nassos's collection of Teeteaser drawings ( including GirlvsGirls and Girls in Uniforms! ) with every purchase or permanent link placement. To get your free drawing signed by EMMY award winning artist Nassos Vakalis click here.

Sunday, July 01, 2007

Teeteaser Coat of Arms

In the European tradition a coat of arms is a design belonging to a particular person (or group of people) and used by them in a wide variety of ways in order to identify them amongst other groups. This is a unique design and it is different from a flag or a shield because a coat of arms is inheritable property, and generally descend to male lineal descendent's of the original arms grantee. Used primarily to establish identity in medieval battlefields these designs were placed on the cloth tunic worn over the knight's armor in order to identify the knight and to protect his armor from the heat. Following this early European tradition and trying to make things a bit more simple (or simplistic) we establishing our own coat of arms and we hope our customers and friends could wear this over their body in order to identify them selfs in the battle field of life as part of the "teeteaser" clan.

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